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Sophiastephen

03-06-2025, 06:31 AM
Hi everyone,

I'm working on growth strategies for a mid-sized crypto exchange and wanted to gather insights from those who’ve been through similar scaling phases.

So far, we’ve experimented with:
  • Organic SEO for long-tail crypto keywords
  • Twitter and Reddit ad campaigns
  • Some influencer outreach on YouTube and X (formerly Twitter)
  • Email drip campaigns for user onboarding and retention
These have worked decently, but we’re hitting a plateau in active user growth.

Curious to know:
  • Which marketing tactics gave you the best ROI during your scaling phase?
  • Did you use any specialized agencies that actually understood crypto audiences?
  • Is performance marketing worth the investment in this space?
  • Any regional strategies that worked well for LATAM, SEA, or MENA audiences?
Also stumbled upon XDMinds' crypto exchange marketing services — they seem to focus specifically on this niche. Has anyone here worked with them or a similar agency?

Looking forward to hearing your thoughts and learning from your experience!
Cyclone Hosting Forums > Advertisements > Post Your Products & Services Here > What Are the Most Effective Marketing Techniques for Scaling a Crypto Exchange?